Hello, I'm Judy!
I’m a Product Designer who’s driven by curiosity and problem-solving! With over 3 years of startup experience and a background in Cognitive Science and Psychology, I focus on user research, product strategy, and rapid prototyping.

Side projects
Hey there, I'm Judy!
I'm a Product Designer based in San Francisco. As a first-generation Chinese American, I grew up navigating cultural nuances and diverse perspectives—experiences that drive my passion for designing inclusive digital products. My background in Cognitive Science and Psychology, combined with over 3 years of startup experience, allows me to craft design solutions that resonate with users.In my most recent role as Product Designer, Team Lead at Fiveable—an edtech startup dedicated to supporting student success—I collaborated with cross-functional teams to deliver accessible, engaging learning experiences, transforming user insights into intuitive, functional designs. Earlier in my journey, my apprenticeship at BRIDGEGOOD ignited my career in UX and deepened my commitment to designing for social good.

My design philosophy
Simplicity & delight | Product-first mindset | Creative collaboration |
---|---|---|
I strive to make things simple without sacrificing functionality, along with incorporating micro-interactions to create delightful experiences. | Product goals, user needs, and business objectives need to be balanced. My focus is to create practical, valuable solutions that align with both the product’s core objectives and the broader business vision. | I believe exceptional design thrives when diverse perspectives come together. I foster collaboration between designers, developers, product managers, and users to craft innovative solutions. |
Outside of work, I love...
🌎 Traveling the world & experiencing different cultures Thailand, China, Japan are in the photos 📸👉🏽🍳 Trying new food, espescially new cuisines and experimenting with unique flavors (I'm not a picky eater)🐰 Hanging out with my bunny, who is my world!🎨 Attending design events – I like to stay inspired by attending events like the Figma Conference and online events (ie. ADP List meetups/events).

Task Cards | Desktop

Overview
Timeline
4 weeksRole
Lead DesignerTeam
Engineer
Head of ProductTools
Figma
AmplitudeResponsibilities
Product Strategy
User Research
UX Design
UI Design
Prototyping
Engineering Collaboration
Empowering mothers to navigate GDM
I wanted to challenge myself to solve a real-world problem under tight deadlines so I joined the UX Result Designathon. Out of three challenges, I was immediately drawn to the one about Gestational Diabetes Mellitus (GDM) because I’ve seen how difficult pregnancy can be, and adding a condition like GDM would only make it harder for new moms.The problem was presented directly by Tony Ma, CEO of Benten Technologies, who is passionate about this issue. Then, I teamed up with three other like-minded individuals.

Why is it so hard for mothers to stick to the necessary lifestyle changes, and how can design make this process easier?
Glucare | Mobile App

Overview
Timeline
48 hoursRole
Lead DesignerTeam
2 UX Designers & DeveloperTools
FigmaResponsibilities
Product Strategy
User Research
UX Design
UI Design
Prototyping
Empowering mothers to navigate GDM
I wanted to challenge myself to solve a real-world problem under tight deadlines so I joined the UX Result Designathon. Out of three challenges, I was immediately drawn to the one about Gestational Diabetes Mellitus (GDM) because I’ve seen how difficult pregnancy can be, and adding a condition like GDM would only make it harder for new moms.The problem was presented directly by Tony Ma, CEO of Benten Technologies, who is passionate about this issue. Then, I teamed up with three other like-minded individuals.

Why is it so hard for mothers to stick to the necessary lifestyle changes, and how can design make this process easier?
Design Process
Creating a strategic game plan
With such a tight deadline of 48 hours, I jumped in and mapped out a game plan to keep things moving and organized. I streamlined the design process by overlapping tasks to save time—like combining research with defining the challenge and product goals, and pairing ideation with branding. Tasks were assigned according to each team member's strengths, and I encouraged the team to experiment and step outside their comfort zones.

My focus was to work on food logging features and taking on logo design. In the end, we worked together to deliver high-fidelity designs, prototypes, and presentation slide deck to showcase our solutions to the CEO.
Research & Insights
Understanding our users (GDM Mothers)
Insights from medical journals
Gestational diabetes can feel overwhelming, especially for newly diagnosed moms. It requires lifestyle changes, such as recording blood sugar levels and recording meals.

Learning from competitors
To better understand what was out there, we analyzed competitors like Glucose Buddy, MyFitnessPal, and Fitbit. Personally, I focused on MyFitnessPal, as I was a regular user and wanted to see if any of its features could support gestational diabetes.

I summarized all the findings into a chart and documented the metrics.None of the apps are designed for gestational diabetes, despite offering health and meal tracking. Common issues include tedious meal logging, lack of blood sugar tracking, and limited ways to share data with healthcare providers—highlighting a gap in solutions tailored to GDM.Metrics:
100% of apps log meals, but none make it easy
0% target GDM
33% track blood sugar
33% allow data sharing with healthcare providers

Disclaimer: The photos above are placeholder images and do not represent the actual interview participants. All participants' identities and personal details have been kept confidential.
Interviewing GDM Mothers
Participants: 3 GDM mothers
Questions:
How do you currently track your meals and blood sugar levels?
What challenges do you face when logging your meals?
How does the process of meal logging make you feel?
Have you ever skipped logging meals? If so, why?
Interview Insights & Quotes:
66% of GDM mothers struggle with meal logging because they had to manually track their meals, often forgetting to track them
"I often skip logging meals because it’s too overwhelming to track everything while trying to take care of myself, get ready for motherhood, and just keep up with life."
"I feel like I’m doing this all alone. It’s hard to stay motivated without support or others who understand what I’m going through."
"I don’t always know what to eat or how to plan meals that fit my needs. It’s difficult to figure it out on my own."
Refining the problem
We decided to focus on meal logging since it’s the main pain point for managing blood sugar and a primary challenge for GDM mothers. We should also address the lack of motivation, community, knowledge, and recipes to make the process less overwhelming and more supportive.
User Persona
Meet Amelia—a GDM mother
We synthesized our research insights and mapped struggles and needs to ensure our design directly addresses them for Amelia, a first-time mother with gestational diabetes (GDM).

Defining goals
Turning a burden into a habit
We chose to develop a mobile app for on-the-go convenience. We started with a rapid brainstorming session to generate ideas:
Food tracking
Barcode scanning for packaged foods
AI-powered image recognition for meals
Voice recording for logging on-the-go
Motivation & rewards
Achievement badges and milestones for consistency
Social feed showcasing achievements with other GDM mothers
Education
Suggest articles to help education mothers on GDM
Include recipes that are GDM-friendly
Ideation
Initial sketching & wireframing
Next, I started sketching out initial wireframes, exploring screens like the dashboard, food logging, social and community features, as well as educational content.


User flow
Food logging pathways
As a team, we mapped out the food-logging pathways and realized they would be extensive.

Feedback session
Feedback meeting with the CEO
We started to face a roadblock so I took the initiative to set up a meeting with the CEO for a feedback session. He was excited about our app concept, highlighting how it stood out from other teams by directly addressing the core challenges. He then shared the following feedback:
How can we refine the dashboard to highlight the most important statistics for managing GDM?
How can we clarify the navigation elements to make each section more intuitive?
How can we design the pathways and mechanisms for mothers to input food more effectively?
User flow revised
Streamlined food-logging pathways
We streamlined the user experience by prioritizing efficient methods like barcode scanning or photo capture over manual forms of entry, consolidating repetitive actions into reusable components, and reducing decision points by enabling food logging without upfront meal type specification or inferring meal types based on time of day.

Wireframes revised
Addressing feedback from the CEO



Branding
Setting the tone for the brand
To maintain consistency and to resonate with our target audience of mothers, we selected the following inspiration words for our branding: soft, feminine, and comfort.
Color palette

Typography
Nunito’s rounded style aligns with the brand’s tone while ensuring strong readability.

High-fidelity designs
Journey through the app
Dashboard
The dashboard shows a summary of your daily logged meals, tracks carb goals and blood sugar levels, and recommends GDM-friendly recipes to try.


Food-logging
Log your daily meals effortlessly by snapping a photo or scanning a barcode, and it’ll automatically calculate and save the nutritional information.
GDM Education
The Learn Tab has helpful guides on managing nutrition, tracking blood sugar, learning about GDM, and exercise tips.


Profile
Stores key medical details, like existing conditions and health information, to help personalize your care.
Learnings & Reflection
What I learned
Trusting my guts to meet with the CEO was crucial; he provided valuable insights that helped shape the app by guiding us to prioritize core features and to simplify the experience.
Developing a persona allowed for deeper user empathy (we found ourselves referring back to it throughout the project) which ensured the designs were addressing real user challenges.
Working within a tight timeframe taught me to make confident and timely decisions so we could stay on track and have a final deliverable.
Measuring and defining success
To gauge effectiveness, we would focus on tracking the following metrics:
Engagement rates such as daily and weekly active users, and time spent in the app, as well as percentage of users logging meals for at least three months
Retention rates when a user returns day after day, week after week, month over month
Health outcomes by getting user feedback on blood sugar control and levels of stress